GMV and UFEED, the undertaking that blends technology with social awareness

UFEED is a technological solution that facilitates the funding of social projects by sending messages on users’ social networking sites. Now it’s much easier to support and collaborate with projects of this type.

To make a donation you only have to take four simple steps on the UFEED app:
1. Choose the cause you want to support. 2. Select what you want to donate. 3. Choose the donation-financing brand. 4. Send the message on your social networking sites, converting your posts into help for the neediest.

UFEED works by gearing up traditional donation methods, incorporating the private sector into the process as the party transforming the donation into real money. Companies donate according to social-media hits, counted in terms of retweets, Twitter favorites and Facebook likes and shares.

GMV’s support has been crucial in UFEED’s success, allying GMV’s technological expertise and UFEED’s sense of social awareness. GMV, as part of its social initiative, has collaborated in this project by developing the mobile app and UFEED’s website.

UFEED is up and running! It has now reached over 10 million people on social networking sites and over 9 thousand have now used the app and website to send the message of social support. During the last year it has received several accolades, from Valencia’s Plug & Play accelerator program and StartUp Chile which is now funding undertakings and providing six months of consultancy to kick-start the business.

Technology has proven to be a great ally for major corporations. Why not harness it now to solve social problems?

UFEED, the new form of donating without money